Loft is defined as the angle of the clubface as related to the groundline. A higher loft will tend to produce higher ball flight. Higher lofts in woods are usually best suited to slower swinging players and to those who may seek accuracy over distance. You may be surprised that for most players whose swingspeed is less
than 85 miles per hour, a higher lofted driver may actually produce greater carry and more distance.
Lie
Lie angle is the relationship between the shaft angle and the groundline. A club with a more upright lie may tend to tilt the club's face plane to the left of target (a potential help for slicers), while a flatter lie will do the opposite. The trend in equipment manufacture is toward more